Objective
To develop a comprehensive SRI communications strategy for a company with tangible action points
Activity
This project would include the development of a 2-3 page action plan with time & cost-efficient proposals for:
- Face-to-face communications with key UK-based buy-side analysts
- Teleconf communications with ex-UK buy-side analysts
- Communications with sell-side analysts
- Communications with SRI agencies
- Communications with SRI indices
Costs and benefits
- Est. cost = 0.5 days = £500
- Est. time saving for the company = No direct saving but much greater confidence in the market and its needs should enable much more efficient communication in future
- Est. quality / reach improvement = As above, no direct improvement, but enables better prioritisation in the year ahead
10 steps link
Corresponds to Step 5 (Develop a plan) in the 10 steps process for Taking Control of SRI Communications